Alaska Sports Marketing
Client: Alaska Milk
Challenge:
With competition (Milo Best) allotting more budget to advertising, how else can Alaska create interest and needed noise towards the target market?
Description:
A per project PR engagement that aims to promote Alaska's Sports Marketing communication of NUTRITION, ACTION, CHAMPION.
Objective
To drive awareness for Alaska's Sports Marketing Program
Results:
- Total Published Coverage: 25 Media Pick-ups
- Media Values: 3,536,596
- ROI: 2357.4%
Other Case Studies:
DRAG TO LEFT
